IMPLEMENTATION OF PUBLIC RELATIONS MODEL IN SOSIALIZING LOCAL CULTURE TO SUMENEP'S YOUNG GENERATION
Metakom : Jurnal Kajian Komunikasi
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ISSN |
2443-3691 |
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Authentication Code |
dc |
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Title Statement |
IMPLEMENTATION OF PUBLIC RELATIONS MODEL IN SOSIALIZING LOCAL CULTURE TO SUMENEP'S YOUNG GENERATION |
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Added Entry - Uncontrolled Name |
Romadhan, Mohammad Insan Rohimah, Afifatur Pradana, B.C.S Adhi Ilmu Komunikasi, FISIP, Universitas 17 Agustus 1945 Surabaya Universitas 17 Agustus 1945 Universitas 17 Agustus 1945 |
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Summary, etc. |
The globalization era is driving the decline of Indonesia's local cultural extension, especially in the millennial generation. The real impact of the phenomenon that occurs the worst possibility is the extinction of local culture due to the absence of a millennial generation of the local culture. It is the duty of the government to take these issues seriously, so researchers are interested in reviewing the implementation of the public relations model in socializing local culture to the millennial generation in Sumenep. The theoretical study uses the public relations model of Grunig & Hunt. The research approach uses qualitative descriptive research. The informant in the research head of the field of promotion of the Department of Tourism, Culture, Youth and Sports and several millennial generations in Sumenep. The results of the study showed that the socialization carried out tended to implement the Public Information Model.
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Publication, Distribution, Etc. |
Metakom |
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Electronic Location and Access |
application/pdf https://komunikasi.fisip.unila.ac.id/jurnal/index.php/metakom/article/view/57 |
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Data Source Entry |
Metakom; Vol 3 No 2 (2019): 6th Edition |
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Language Note |
eng |
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Terms Governing Use and Reproduction Note |
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